The NEXT Flavor Report

Feeding Gen Z’s Cravings

The NEXT Flavor Report is a first-of-its-kind compilation of third-party market research and proprietary data gathered by the Rubix Foods NEXT Flavor Network – a collective of influential taste-making social media creators with Gen Z audiences – who have helped us unveil the unfiltered, unbiased and real-time cravings of this highly sought after generation who will reshape the flavor trends and strategies of restaurant menus in 2025.

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Rubix Foods Innovation Center in Jacksonville, FL

Feast Your Eyes on the Future

Take a peek inside our new first-of-its-kind Innovation Center, delivering food innovation from research to rollout, all under one roof at unparalleled speed.

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Our Innovation Sweet Spot

Built around the needs of today’s top-growing foodservice chains, these are the core platforms where we lead – merging culinary, science, and insights expertise to develop winning menu innovation at unparalleled speed.

Compound Butter Systems

Customizable flavored butters that enhance dishes with built-in flavor, functionality, and consistency – from 100% butter to cost-effective blends – always developed with your unique use-case in mind.

Sauces & Glazes

Customizable sauces and glazes that deliver flavor, performance, and presentation – from crisp keeping sauces to glazes that drizzle, cling, or set like icing – turning everyday builds into craveable creations.

Dips, Spreads and Fillings

A wide range of customizable platforms – from savory dips and cheese spreads to aiolis and dessert fillings – developed to deliver flavor, versatility and premiumization across menus.

Industrial Blends

Specialized dairy blends formulated for large-scale industrial food manufacturing, providing consistent quality and performance for foodservice, retail, and CPG applications.

Marination Systems

Flavor-forward liquid marination blends that lock in juiciness, enhance yield, and deliver bold taste and functionality across pre-cooked or ready-to-cook vegetables and proteins at the industrial level.

Aerosol Systems

Ready-to-use foams, whips, and toppings in convenient aerosol spray formats that deliver consistency, ease of use, and on-trend creativity for beverages, desserts, savory builds, and more.

Sour Creams & Yogurts

From portion-control sour creams and chef-inspired flavored crèmas to custom yogurt blends, our cultured dairy systems add rich, creamy texture and bold flavor accents across diverse menu applications.

Dairy Essentials

Core, stock dairy ingredients – like milk, buttermilk, and cream – serving as the foundational building blocks for foodservice and manufacturing.

Speed Scratch

Back-of-house friendly blends, bases, and starters that cut prep time, reduce labor, and improve consistency while preserving the look, taste, and pride of scratch cooking.

Rubix Definition

What the heck is Rubix?

Rubix Foods is a leading culinary and food science-focused provider of flavor and functional ingredients for restaurants and food manufacturers. We develop innovative, scientifically-tested and culinary forward solutions for some of the biggest, most exciting brands in the world – like you!

About Us

Stop, Collaborate and Rubix!

Our team of movers, shakers and tastemakers are hungry to help with your next food challenge! So, tell us, what are you working on?

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Food for Thought

Dig in – there’s plenty of helpful information for everyone!

The “Boatloads-of-Butter” Problem

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6 Trends Influencing Foodservice in 2026

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How Functional Ingredients Are Guiding Product Development

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